Jantzen Influencer Gift Box
As part of Jantzen Swimwear’s promotional campaign, Plazm created a
unique grassroots marketing plan to reposition the venerable swimwear brand
at the forefront of creative culture in America. One component of this plan
included a sponsorship of the Telluride Film Festival. This package was
designed as an in-room gift for key influencers at the festival. It
contained a specially curated CD featuring original music, short films and
a lead product catalog.